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Email Marketing
Case Study TicketLuck


Q. How does email marketing campaigns work? Can you give some examples?

A.  Email marketing campaigns work in several ways. It starts with a welcome email, thanking the user for opting to subscribe to your email list. Welcome emails can be used to provide the user with valuable information about the company and can also be used to request some details about the new contact to put them in the relevant category.

In case of Ticket Luck, email campaigns include sending out the newsletter regarding the website and its products, announcement of an event and/or ‘promo codes’ and coupons for future purchasing and attracting potential customers. They also inform the readers when the tickets selling below face value are added in its inventory, so that users can save mega bucks.